Articles on: Common Questions

Why do I need videos to sell?

According to the clinical research of communication experts, even the most articulate and eloquent advisors have a problem with their written or verbal explanations. The problem (according to the clinical research) is that our our clients and prospects do not understand or remember as much as 80% of what we ask them to read, and as much as 90% of what they hear us say! _80% to 90%!_ The problem isn’t with what we’re writing or saying. The problem is with the way people read and listen.

But when people watch a WebPrez video, they understand and remember as much as four times more than written words, and as much as eight times more than spoken words. Which means that even for the most articulate and eloquent advisors, WebPrez videos can be up to four times more effective than what people read, and up to eight times more effective than what they hear!

So immediately after watching a WebPrez video, even the most discerning viewers, like doctors, attorneys, engineers, and corporate executives, will respond to each video in three ways:
they will ask questions . . .
they will want more information . . .
or they will request a plan proposal.

And by using WebPrez videos regularly, every time you meet with clients and prospects, you can expect to sell more every month. Because you can show people many different videos (on any mobile phone, tablet or laptop) that will explain financial solutions you think might interest them, or some information you want them to understand, in order to make a purchase decision.

Updated on: 08/07/2019

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