Can I use WebPrez for lead generation?
Yes, of course.
And studies have shown that people are more likely to watch a video than they are to read text by a ratio of 7 to 1. Video will typically increase email open rates by 40%! However, studies have also shown that 87% of people will NOT submit questions or request a proposal after watching a video, unless the agent or advisor is actually present - even though the viewers ARE interested and would like more information. So if you are NOT present at the time someone watches a video, you will not get questions or any request for a meeting or for additional information.
In fact, research has proven that for every five minute delay between the prospect’s interest and the advisor’s personal response, the probability of meeting with a qualified prospect **diminishes to zero within 24 hours**. So if you use the videos in any type of mass marketing or lead generation advertising, you should first capture the lead BEFORE you allow someone to watch the video, and then be prepared to personally follow up as soon as you get the new lead.
And studies have shown that people are more likely to watch a video than they are to read text by a ratio of 7 to 1. Video will typically increase email open rates by 40%! However, studies have also shown that 87% of people will NOT submit questions or request a proposal after watching a video, unless the agent or advisor is actually present - even though the viewers ARE interested and would like more information. So if you are NOT present at the time someone watches a video, you will not get questions or any request for a meeting or for additional information.
In fact, research has proven that for every five minute delay between the prospect’s interest and the advisor’s personal response, the probability of meeting with a qualified prospect **diminishes to zero within 24 hours**. So if you use the videos in any type of mass marketing or lead generation advertising, you should first capture the lead BEFORE you allow someone to watch the video, and then be prepared to personally follow up as soon as you get the new lead.
Updated on: 08/08/2019
Thank you!